MarTech Client Leader
Company: Acxiom
Location: Little Rock
Posted on: April 24, 2024
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Job Description:
MarTech - Client Leader - Customer Data Platforms
About the Position
As a Client Leader, your primary responsibility will be to champion
client success, foster revenue growth, and nurture team growth
within our MarTech consulting practice. Your role will have a
profound impact on both our clients and our organization overall.
Additionally, you'll serve as a vital link between our team and
senior leadership at Acxiom, keeping them informed about project
progress, client issues, successes, and potential areas for growth.
Furthermore, you'll be instrumental in shaping and strengthening
our Client Services team, ensuring that we're prepared to manage
both immediate and future growth while keeping our operations
profitable.
Responsibilities
Lead client relationships across a diverse portfolio of MarTech
consulting clients, ensuring satisfaction and alignment.
Manage project scope and customer expectations, advocating for
clients while ensuring clarity throughout.
Coordinate client meetings and workshops to align business
requirements with solution roadmaps.
Drive value realization from Marketing Technology investments,
conducting ROI assessments.
Collaborate with internal and external teams to monitor project
delivery status and communicate effectively with clients.
Gather and analyze client feedback to improve service delivery and
ensure client satisfaction.
Collaborate with cross-functional teams to ensure client success
and drive revenue growth.
Support Growth teams in translating customer needs into actionable
product solutions for client organizations.
Contribute to pipeline development through client engagement and
partnership conferences to promote Acxiom services.
Forecast resource needs and align with project demands to optimize
resourcing.
Keep senior leadership informed on project progress, challenges,
wins, and opportunities.
Develop the Client Services team to support both current and future
growth objectives while maintaining profitability.
Required qualifications
Extensive track record in implementing solutions across leading
Marketing Technology platforms, particularly focusing on Customer
Data Platform (CDP) technologies and integrations with other
platforms like Analytics, Testing & Optimization, and Journey
Orchestration.
In-depth familiarity with Acxiom's product suite pertaining to
Customer Data Platforms (CDPs), including integrations and
applications.
Proven experience in product consulting and data architecture, with
a demonstrated ability to articulate platform ROI for client
investments and advise on strategies aligned with business
objectives and budget constraints.
Proficiency in translating complex technical concepts and delivery
models into easily understandable documents for clients.
Comprehensive knowledge of the MarTech landscape, encompassing both
established and emerging platforms, as well as staying abreast of
emerging capabilities like AI innovation and regulatory
requirements.
Extensive hands-on experience with digital marketing use cases and
channel activation, coupled with a keen understanding of common
business challenges across diverse industries.
Typically requires a minimum of ten years of relevant architecture
experience, complemented by a Bachelor's of science degree or
masters; alternatively, fifteen years of experience of professional
experience.
Preferable to have a background with reputable consulting firms of
considerable size, such as Sapient, Accenture, Deloitte, among
others.
Certification in one or more platforms such as Adobe would be
advantageous.
What will set the candidate apart:
Proficient in team building and expansion within a dynamic
client-services landscape, with a track record of scaling
operations effectively.
Demonstrated success in overseeing a diverse technical portfolio,
ensuring the alignment of client expectations and company
objectives, including resource optimization and project
profitability.
Proven ability to cultivate, nurture, and enhance client
relationships, driving sustained partnerships and incremental
revenue growth.
Trusted advisor in rapidly evolving business environments, equipped
with advanced expertise in MarTech/AdTech solutions, adept at
addressing industry-wide challenges and specific client needs.
Exceptional networking skills, fostering connections across
stakeholder groups within organizations.
Extensive experience in sales support and leadership in solutions
architecture, contributing to a solid foundation for client
engagement.
Proficiency in one or more leading customer data platforms, namely
Adobe #GD17
Primary Location City/State:
Homebased - Conway, Arkansas
Additional Locations (if applicable):
Acxiom is an affirmative action and equal opportunity employer
(AA/EOE/W/M/Vet/Disabled) and does not discriminate in recruiting,
hiring, training, promotion or other employment of associates or
the awarding of subcontracts because of a person's race, color,
sex, age, religion, national origin, protected veteran, military
status, physical or mental disability, sexual orientation, gender
identity or expression, genetics or other protected status.
Attention California Applicants: Please see our CCPA/CPRA Privacy
Act notice here
(https:////www.acxiom.com/wp-content/uploads/2023/01/CCPA-CPRA-Notice-for-Employees-Eff-01012023.pdf)
.
Attention Colorado, California, Connecticut, Maryland, Nevada, New
York City, Ohio, Rhode Island, and Washington Applicants: This
position is not located in the aforementioned locations but
applications for remote work may be considered. For information
about this role under state or local equal pay or pay transparency
laws, please contact recruit@acxiom.com .
Keywords: Acxiom, North Little Rock , MarTech Client Leader, Other , Little Rock, Arkansas
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